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Pilot To Sell "On The Go" Tags In Cash Lanes A Hit Expanded To Two More Bridges

The pilot program to sell E-ZPass On The Go tags in cash lanes is such a hit that it was expanded to the Bronx-Whitestone and Throgs Neck Bridges.

Photo of E-ZPass On The Go Tag

The tags will be available at all MTA crossings before Memorial Day.

"Customers love it. It's been more popular than we ever envisioned it would be," said MTA Bridges and Tunnels President Jim Ferrara, "and we're pleased to be able to bring it to other crossings."

Nearly 9,000 On The Go E-ZPass tags have been sold at the Henry Hudson Bridge since the pilot began last June. The RFK Bridge is up next. On The Go tags will be sold at both the Manhattan and Bronx plazas beginning March 19th.

Here's how it works: Motorists can purchase an On The Go tag in the cash lanes for $30, plus the cash toll for the trip ($34 total at the Henry Hudson and $36.50 total at the Throgs Neck, Bronx-Whitestone Bridges and soon the RFK Bridge). The E-ZPass tag can then be used to pay up to $30 worth of tolls if linked to a credit card or $20 in tolls and a $10 tag deposit if it is not.

Customers have 48 hours to register the tag after the first use by going to www.ezpassny.com or by calling the toll-free number 1-800-333-TOLL. If the tag is not registered, it is deactivated.

Those who do not want to link their E-ZPass to a credit or debit card can also request the new MTA Reload Card through the website or toll free number. The Reload Card allows drivers to load cash directly into their E-ZPass at about 2,500 retail locations that participate in the Visa ReadyLink network. For more information about the Reload Card take a look at the How-To video.

An MTA On The Go tag is the same as a regular E-ZPass; the only difference is the point of purchase. On The Go tags can be purchased at 526 retail stores in New York City and Long Island. To see a list of retailers click here. They are also sold at New York City Transit Metrocard vans and buses. Since On The Go was introduced in February, 2008 nearly 166,000 tags have been sold.

"It is no secret that E-ZPass is the best value and easiest way for customers to pay tolls at MTA crossings," Ferrara said. "It also helps keep traffic moving and it is the most efficient and environmentally-friendly way to collect tolls."

Drivers with E-ZPass accounts from the New York Customer Service Center save $1.70 per trip at most MTA crossings and $1.80 at the Henry Hudson Bridge. E-ZPass is the preferred way to pay tolls at MTA Bridges and Tunnels crossings. It is used by nearly 80 percent of motorists, or an average 615,000 drivers each day.